Art:ificial Studies: That’s the name of the new master’s program of the Department of Fine Arts at Zürcher Hochschule der Künste, ZHdK. It’s a program where master students explore the interface between art, artificial intelligence and society and take a look at how technologies change our relationship between the world and ourselves.
To advertise the new master’s program, a social media campaign with several Instagram posts and stories got lanced, which I designed. The colors as well as the artifical-looking bubbles convey the feeling of AI and technology.
ZHdK, 2024, graphic design, self-directed