faircustomerSchule für Gestaltung Zürich
The completely new Faircustomer website was created as part of a school project. In addition to a showroom in Zurich and three pick-up points, faircustomer primarily is an online platform which offers sustainable products. It provides producers, creative minds, people with disabilities, designers of ecological projects and cooperatives from abroad a space to sell their products. Consumers are people who value honest brands and do not shy away from sustainability. The central values are: fair, social, organic and eco.
Faircustomer is moving forward. This is also represented by the arrow hidden in the logo, disguised as four circles which stand for the four values. The world of creative work, which is at the heart of Faircustomer, is colorful and loud. Colorful elements help to convey this attitude to the outside world and symbolize creative craftsmanship and innovation. The work is only ficitional.
Faircustomer / SfGZ, 2023, corporate design, self-directed (not realized)